Zacharia Naumann

Zacharia Naumman is an optometry practice with multiple locations that provides a personalised approach to eye care. The team is focussed on delivering excellent service to patients coupled with the best quality eye frames – a winning combination.

Industry

Health Services
Optometry

Services 

Custom Website
Lite Branding (exc. Logo)


The Brief

The Zacharia Naumman team had been planning an overhaul of their existing website for quite some time, and needed assistance not only with the new design but ensuring that the project got off the ground.

The team needed a new website that was welcoming, updated and attractive to new customers, as well as a new colour palette and graphics to accompany imagery and videos they had already produced.

We also wanted to shift some focus onto new educational material that was being under-utilised.

The Solution

We created a new website on Squarespace that showcases the team’s personality and positions them as the go-to optometry practice in the region. The goal was to make potential patients feel “at home” at Zacharia Naumman Optometry, and we did this by making the site accessible and gearing towards accessible content that was genuinely useful to visitors.

Objectives
  • Educate visitors about eye services and the importance of eye health, including how to maintain one’s eye health

  • Elevate the styling of the site to authentically reflect the company’s brand and message

  • Showcase the state-of-the-art technology in use at the practice

  • Highlight the breadth of experience at the practice

The Feedback

We have just received your final web design and you have delivered an engaging, fresh and very authentic virtual presence for our business. We’d been working on it for some time before engaging your services and had lost momentum. Your energy reinvigorated the project, with new ideas and a simple, structured approach.

You quickly developed an understanding of our business, team and the client experience. We really wanted our virtual introduction to be a genuine reflection of a visit to our practice. We had a tall order - customer centric tone showcasing a commitment to excellence and technological advancement with an insight into our team culture. Your individual approach truly delivered a unique website that is a genuine representation of our services, products and care. It was a pleasure to work with you. We are so excited to go live and are confident it will grow our business. Thanks again for a job well done. You are a super star.

Quality of the final products
★★★★★ /5

Quality of the service delivered
★★★★★ /5

Interested in the journey? Learn more about our process, or visit other projects.

We work with you to create an online presence you’ll want to show off, approaching all of our projects with attention to detail and transparency. Because of this, we take on a limited number of projects a month.

We’d love to hear about your upcoming projects or simply answer any questions you may have.

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